How Kyriba optimizes organizations’ financial strategies

Kyriba, a global leader in liquidity performance, is making significant progress in the Asia Pacific (APAC) region. Aidan McDonald, VP Sales APAC, Kyriba, sheds light on the company’s expansion and technological innovations and highlights their commitment to optimizing financial strategies and improving liquidity management.

Founded over twenty years ago, Kyriba has grown its reputation worldwide by supporting Chief Financial Officers (CFOs), Treasurers and IT leaders. In the APAC region, the company has dynamically addressed the financial and operational needs of businesses over the past decade. “Our focus in the APAC region is to grow our market footprint, deepen our involvement in key markets such as Japan, Australia, Singapore and India, and expand into emerging markets in Southeast Asia,” McDonald explains.

Kyriba has a dedicated team of approximately 40 employees across the APAC region, consisting of sales, support and technical staff strategically positioned to drive growth and support its customer base.

The company is at the forefront of technological advancements and recently introduced a new platform called Liquidity Performace. This advanced solution integrates Treasury, Risk Management, Payments and Working Capital processes, enabling real-time, intelligent decisions that strengthen business liquidity. “Our AI-powered cash forecasting tool uses machine learning to analyze historical data and predict future cash positions with remarkable accuracy,” says McDonald, highlighting the role of artificial intelligence (AI) and machine learning (ML) in improve their offering.

Specifically on Payments, McDonald spoke about global payments hubs and payment factories that interact with internal systems as an area of ​​focus and growth for Kyriba. This includes running payroll and AP for many major clients in the region, supporting them with complex connectivity requirements in Asia and managing payment formats.

The treasury management system (TMS) remains Kyriba’s flagship product, which is recognized worldwide for its extensive functionality. It can be seamlessly integrated with various ERP systems, banks and financial institutions, which is a testament to its widespread appreciation and success.

A key market trend that Kyriba has identified is the increasing demand for real-time insight and control over corporate liquidity. This need has become particularly pronounced in today’s ever-changing financial landscape, where companies struggle with market fluctuations and the need for robust risk management and fraud prevention measures. “Our solutions, specifically the Liquidity Performance platform, are tailored to improve operational efficiency and decision-making for businesses,” McDonald notes.

On what sets Kyriba apart from its competitors, McDonald added: “In light of the volatile economic conditions and financial uncertainties that are particularly pronounced in the APAC region, our real-time data strategy and API connectivity are essential. They strengthen corporate finance and IT leaders across APAC can make quick, informed decisions and ensure robust liquidity management even during unexpected financial challenges.”

The COVID-19 pandemic and the transition to hybrid work environments have further driven demand for Kyriba’s cloud-based solutions. Companies are increasingly looking for efficient ways to manage their financial operations remotely, which has driven the adoption of Kyriba’s connectivity, treasury and risk management solutions.

While Kyriba’s solutions are designed to be sector agnostic, they have achieved significant success in sectors that require detailed liquidity management and international payments, such as logistics and technology. “The most important challenge our clients face is managing complex global financial operations in a volatile economic landscape,” McDonald said. Kyriba’s platform addresses these challenges by providing visibility, control and actionable insights, enabling informed decision-making and driving growth.

Kyriba values ​​its relationships with technology partners, including major ERP vendors, financial institutions, consultancies, systems integrators (SIs) and fintech companies. “Our partnerships are built on deep integration and collaboration, allowing our joint customers to benefit from streamlined and improved financial operations,” concluded McDonald.

As Kyriba continues to expand its presence and innovate its offerings in the APAC region, its commitment to optimizing financial operations and driving business growth remains clear. “As we continue to expand our footprint in the APAC region and beyond, Kyriba is at the forefront of transforming the way businesses optimize liquidity for strategic growth. Our robust platform, supported by a global network of partners, uniquely positions us to meet the evolving needs of our customers and move into the future with positive momentum,” McDonald emphasizes.